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Based on the direction of broadcast technology it’s becoming quite evident that many people working today could use some “TECHNOLOGY BASIC TRAINING“. Just knowing what a mouse and keyboard can do won’t save you anymore. When it comes to music scheduling, if you’ve memorized a numerical sequence of keystrokes to schedule your day you’re in for huge refresher. It’s not entirely your fault though. You see, technology has consistently moved forward, integrating itself into a collaboration of communicating software programs that rely on one single component, an ip address. What’s an ip address you ask? Consider it the Social Security Number of your computer. Knowing basic technology information (like the ip address) about your personal system, your home network, and your job network could keep you employed.
I’ve discussed the human issues like time management, when can one make time for training, the cost of training and the results of training. The common denominator is TRAINING. ” We have been given a stat-of-the-art Lear jet to fly with the training of a paper plane” that was the quote I got from a high level programmer when his “LIGHT CAME ON” during a training session. As Administrators it’s two-fold, you have to understand your networks and how they interact seven-fold. No longer are you managing one station, now you’re managing multiple regions, and platforms (FM, Internet, Satellite) .
The stock market prices for “technology gifted people” are going to rise based on supply & demand. There will also be a greater opportunity for employers to help their employees with family and financial relationships through telecommuting. By allowing your staff to work from home they receive benefits that money can’t buy. Many employees actually become more productive. Some because they are happier, others prefer to work alone. Since you have reduced commuting and daycare expenses and they are closer to their loved ones they live healthier lives. Chances are they won’t be late to work and will be available when you need them for emergencies. Instead of commuting to and from work they can use that time to LEARN and improve themselves at their job. Make training videos easy for the end user to understand. Keep them limited to short sessions. Make the needed tools or software available to them online. Allow them the resources to troubleshoot issues and include co-workers and team members. Provide an incentive for them to learn the way they learn best. Some may need to attend a structured class, others learn by doing, and some need to read a manual. Reduce their workflow to mission essential things. Modify or eliminate non-essential daily reporting and meeting requirements so they can focus on completing primary tasks. Hire additional staff and support personnel now in preparation for the technology curve that’s already here.
Now back to music….